female brands give the sports fashion market a boost

female brands give the sports fashion market a boost

Sportswomen don’t want fashionable clothes. Really? More and more resourceful women are now realizing that this…

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The 400 Club Redefines Women in Sports, Fashion and Culture

The 400 Club Redefines Women in Sports, Fashion and Culture

In recent years there’s been an exponential growth and appetite for women interested in watching and…

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‘I’m Not Dead’ Podcast Celebrates Women In Fashion, Culture And Sports

‘I’m Not Dead’ Podcast Celebrates Women In Fashion, Culture And Sports

Sarah Clary and Christina Glickman are co-hosts of the I’m Not Dead podcast Scott Quintavalle There…

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The court becomes the runway as women join sports fan bases

The court becomes the runway as women join sports fan bases

When Naomi Osaka took the stage with her custom outfit by designer Yoon Ahn for Nike,…

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How New Balance’s ‘athlete-first’ approach to women’s sports partnerships is paying off

How New Balance’s ‘athlete-first’ approach to women’s sports partnerships is paying off

With the WNBA finals between the New York Liberty and the Minnesota Lynx in full swing,…

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How the “Everyone Watches Women’s Sports” T-Shirt Went Viral

How the “Everyone Watches Women’s Sports” T-Shirt Went Viral

Everyone watches women’s sports. At least, that’s what the T-shirt on everyone’s back says. It’s not…

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Fashion Show Spotlights Gender Parity & Demand For Women’s Sports Gear

Fashion Show Spotlights Gender Parity & Demand For Women’s Sports Gear

For the first time in Olympic history, the 2024 Paris Games have numerical gender parity on…

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